LocalRadio.Choice

LocalRadio.Choice : Brand : LFM

Radio Market Waikato

Brand LFM
Frequency 88.2 FM + Global streaming online
Market* Core: Whitianga and Surrounding Area within 3km
Core Postal Code 3510
Population** Core: 5,652
Share of Thames-Coromandel District: 22%
    Summer Quarter**** Core: 29,955 includes semi-permanent and seasonal domestic tourism
Format Top 40 Current Hit Radio New Music Everyday - 24h continuous service
Website www.lfmonline.co.nz
Availability Monday-Friday 15 hours daily
Sponsorship
Advertising Spots Run-of-Station
Website
Advertising Spot 30 sec
Minimum Package x 75 7 day schedule: $75 + GST
Summer Quarter $213 + GST
Station Sponsorship 30 sec
Minimum Package x 975 90 day schedule: $487 + GST
Summer Quarter $1384 + GST


Market Thumbnail Data***LFMNew Zealand

Median Total Household Income $39,300 $51,400
Average Persons per Household 2.3 2.7
Housing Ownership 46% 51%
Years in Residence Under 5 64% 54%
  Over 5 36% 46%
Age Under 10 11% 14%
  Teens 11% 15%
  20s 9% 13%
  30s 11% 14%
  40s 15% 15%
  50+ 43% 29%
Ethnicity European 73% 61%
  Maori 12% 13%
  Other 12% 11%
  Asian 2% 8%
  Pacific 2% 6%
 
Estimated Households: 2457  
Estimated Household Income: $96.5m  
Average Yearly Income Per Person:$17,084  
 
Summer Quarter*****
Estimated Households: 11094  
Estimated Household Income: $570.2m  
Average Yearly Income Per Person:$19,036  

* Indicative core coverage.
** Population coverage derived from 2006 Census.
*** Data indicative of core coverage area [Whitianga] derived from 2006 Census.
**** Estimated based on NZ Thumbnail Market Data. Households: includes use of commercial accommodation, caravans, camping and sharing private accommodation.




© Radio Heritage Foundation 2011