LocalRadio.Choice

LocalRadio.Choice : Brand : Blacksands FM

Radio Market Auckland

Brand Blacksands FM
Frequency 88.3 FM Piha Beach
107.3 FM Summit, Piha Beach Road
Suburban & Holiday Market* Waitakere City:
88.3 FM/107.3 FM
Core: Karekare
Surrounding Area: partial Waitakere
Core Postal Code 0772
Population** 88.3 FM/107.3 FM
Core: 2,466
Surrounding Area 380
Total: 2,846
Summer Quarter**** Total: 17,076
Format Adult Standards of the 1950ís - 1990ís, 30+ audience skew - 24h continuous service
Website www.blacksandsfm.co.nz
Availability 24 hours daily Mon-Sat, 13 hours Sundays
Sponsorship
Advertising Run-of-Station
Website
Advertising Spot 30 sec
Minimum Package x 157 7 day schedule $157 + GST
Summer Quarter $314 + GST
Station Sponsorship 30 sec
Minimum Package x 2041 90 day schedule $1020 + GST
Summer Quarter $2040 + GST


Market Thumbnail Data***88.3 FM & 107.3 FMWaitakere City

Median Total Household Income $68,500 $58,500
Average Persons per Household 2.5 3.0
Housing Ownership 52% 53%
Years in Residence Under 5 45% 53%
  Over 5 55% 47%
Age Under 10 15% 16%
  Teens 12% 16%
  20ís 10% 13%
  30ís 19% 16%
  40ís 20% 16%
  50+ 24% 24%
 
Ethnicity European 75% 52%
  Maori 10% 12%
  Other 10% 9%
  Pacific 3% 14%
  Asian 2% 14%
 
Estimated Households: 1138
Estimated Household Income: $77.953m
Average Yearly Income Per Person:$39,985

* Indicative core coverage.
** Population coverage derived from 2006 Census.
*** Data indicative of core coverage area [Karekare and neighborhoods] derived from 2006 Census.
**** Estimated based on reported minimum quadrupling of wastewater discharge at Piha during summer months plus day trippers and use of holiday homes and camping grounds.




© Radio Heritage Foundation 2011